Guide
White-label WooCommerce app builder: what's in, what's out
Six things agencies mean by white-label, what StoreToNative does for each today, the two it skips on purpose, what shoppers see, and who holds the signing key.
Blog
Native app guides
What a native WooCommerce app actually is, how it differs from a wrapper, and what changes for your store once you have one.
Start here if you are deciding whether your WooCommerce store needs an app at all. These guides explain the difference between a native app, a WebView wrapper and a progressive web app, in plain words and without the sales pitch.
You will find what a native app changes for your shoppers (speed, saved carts, push messages, a home-screen icon), what it does not change (your products, prices and orders stay in WooCommerce), and the questions to ask before you spend money on one. Each guide links to the deeper posts on cost, publishing and growth when you are ready for the next step.
Guide
Mobile apps for WooCommerce agencies, no Flutter developer
Three answers agencies give when a client asks for an app, a fourth, and honest numbers: the Agency plan, the partner program, the client's developer accounts.
Guide
My site is mobile-friendly. Do I need an app?
A responsive site and an app do different jobs. Four questions that decide whether you need both, and what to fix first if the answer is not yet.
Guide
The rejections e-commerce apps actually get
Beyond Guideline 4.2: the eight rejection reasons store apps hit most often, what each letter looks like, and which three are same-day fixes.
Guide
Why apps feel faster than websites (and how)
Perceived performance is not load time. Five mechanics that make a native storefront feel instant, and what your store's API has to do with the other half.
Guide
Why the payment step belongs on the web
Nearly every store app hands the card form to a web page, ours included. Why that is right for physical goods, and where the native/web line should sit.
Guide
Guideline 4.2.6: the rule that decides your app vendor
Apple rejects template-built apps unless the content owner submits them. What that means when you hire an app builder, and the one question it turns into.
Guide
PWA vs native app for a WooCommerce store
A PWA costs almost nothing and skips app review. What you give up in return — store listings, notification reliability, platform depth — and how to choose.
Guide
Will Apple reject my WooCommerce app? A merchant's guide
Guidelines 4.2 and 4.2.6 written for store owners: what App Review checks, which vendor choices create the risk, and what you can and cannot control.
Guide
Native, WebView or PWA: what a WooCommerce app really is
Every app builder says native. How to tell the three architectures apart from the outside, and which screens of a shopping app actually need to be native.
Guide
Why Apple rejects wrapper apps under Guideline 4.2
Apple's most common rejection for converted websites: what Guideline 4.2 says, why WebView wrappers trip it, and why a natively rendered catalog is different.
Guide
OTA, explained: redesign your app without shipping an update
How over-the-air configuration works in StoreToNative, what you can change without a rebuild, and where the native shell still needs a real release.