Publishing
App store optimization for a single-brand store app
ASO advice is written for apps competing on generic keywords. A store app competes for its own brand name — which changes the whole approach to the listing.
Blog
App Store and Play publishing
Getting through App Store review and Google Play, from developer accounts and screenshots to the rejections that catch WooCommerce stores.
Publishing is where many store apps get stuck. These posts walk through Apple App Store review and Google Play from the start: developer accounts, the D-U-N-S number, store listings, screenshots, privacy answers and the testing rules for new Play accounts.
They also explain the review guidelines that most often catch shopping apps, such as the rules on template apps and on apps that add little beyond a website, and what reviewers expect to see instead. Read them before you submit: a rejection costs days, and most rejections are avoidable once you know what the reviewer checks.
Publishing
Filling in app privacy and data-safety forms
Both stores make you declare what your app collects, and vague answers get rejected. What a store app actually collects, and the SDK collection people forget.
Publishing
App Store screenshots for a shopping app
Screenshots are the only part of your listing most people look at. Which screens to show, in what order, and the rejection risk in a mocked-up frame.
Publishing
Getting an Apple Developer account as a business
Individual or organization, why the D-U-N-S number decides your timeline, the name-mismatch mistake that stalls enrollments, and what it does to your listing.
Publishing
Google Play's 12 testers for 14 days, survived
New personal Play accounts need 12 opted-in testers for 14 continuous days. What counts, what resets the clock, and what to ship to Android meanwhile.
Publishing
Publishing your store app to the App Store and Play
The full submission path: accounts, listing assets, privacy answers, review notes, and the order to do things in so you are never blocked waiting on a form.